Piazza della Libertà - San Marino* This is the ninth installment in our Days of Wine and Music series. This week we present the Republic of San Marino in a nutshell. There is much that can be written about this tiny country whose highly attractive attributes could easily serve as a model for less successful … Continue reading The Republic of San Marino: An Introduction
Category: Uncategorized
Of Being a Big Fish in a Small Pond: Small Is Advantageous
This is the eighth entry in our Days of Wine and Music series. For the next few weeks, we will turn our attention to a country that, owing to its size, is nearly invisible on world maps and encounter a winemaker-musician who is producing some fine wines from local grapes, as well as from international … Continue reading Of Being a Big Fish in a Small Pond: Small Is Advantageous
Noh Theater, Part 2
David Garrick between Comedy and Tragedy by Joshua Reynolds This is the fifth entry in our series on marketing Japan to affluent tourists. This week we again turn our attention to theater. In the previous entry we mentioned that Noh is not dead, as indeed it is not. However, it is necessary for us to … Continue reading Noh Theater, Part 2
Confluence: Hirosaki, Music, Apples, and Gastronomic Tourism
This is the second editorial published by drinkingjapan.org. Last year we uploaded a multi-part series on eel (unagi), which culminated with an editorial exhorting Hamamatsu to use its reputation for eel to attract high-end tourists. The piece begins as follows: “The Japanese tourism industry was thriving until the crisis of 2020. Even during those boom … Continue reading Confluence: Hirosaki, Music, Apples, and Gastronomic Tourism
Marketing Sake: The Visual Element
In last week’s entry we discussed the marketing of sake. We continue with that theme this week, focusing on the importance of the visual. “The consumption of craft products is currently flourishing….This study deals with consumers’ preferences in a context where...globalization is threatening traditional handicrafts. To analyze the attribute preferences of consumers [we examined]...three highly … Continue reading Marketing Sake: The Visual Element
“No!” Is Yes This Year
No park—no ring—no afternoon gentility— No company—no nobility—No warmth, no cheerfulness, no healthful ease, No comfortable feel in any member—No shade, no shine, no butterflies, no bees,No fruits, no flowers, no leaves, no birds, November!1 The excerpt above is from “No!,” a poem by the regrettably oft-overlooked English poet Thomas Hood (1799-1845). In this short work the poet … Continue reading “No!” Is Yes This Year
Bee, Grateful We Are
Grateful We Are In this entry we will not, as we customarily do, review/critique a particular beverage, but instead pay homage to the insect that made some of the earliest alcoholic beverages possible—the bee, specifically those that give us honey. May 20 is World Bee Day, so this is an appropriate time to pay our … Continue reading Bee, Grateful We Are




